/soy/ - Soyjaks

Today, if you were to log onto Soyjak.party and ask about "The Jarty," a new user would not tell you about an old imageboard. They would describe a concept. They would describe the antithesis of everything good and funny.

The history of Soyjak.party demonstrates how quickly the internet abstracts its own history. The Jarty was a real place with real users, defeated in a real (albeit ridiculous) digital war. But in its defeat and subsequent absence, it achieved a strange kind of immortality. It stopped being a website and became a demonology—a permanent, mythical shorthand for evil in the collective unconscious of a meme board.