/soy/ - Soyjaks

>the left cant meme
The claim that ‘the left can’t meme’ is less an observation and more a coping mechanism for people who need to believe that political legitimacy is measured in JPEGs. The left doesn’t require an endless barrage of low-effort reaction images to validate its positions because its arguments are grounded in material reality, not meme velocity. Memes are fun, sure, but they aren’t a substitute for policy, ethics, or historical consciousness. When you’re actually aligned with movements that expand rights and dignity, you don’t need to cloak your ideology in layers of ironic detachment to make it palatable. The right treats meme production like an existential battleground because it has little else that resonates without being dressed in irony armor. The left, meanwhile, can afford to treat memes as garnish rather than the main course. It’s not that the left can’t meme; it’s that it doesn’t rely on memes as its primary vehicle for persuasion. History tends to remember who improved society, not who won the Photoshop Olympics. If anything, the insistence that memes dictate political legitimacy reveals a profound insecurity about the durability of right-wing ideas. Movements rooted in justice don’t need to compete in a perpetual meme talent show to feel relevant. And frankly, if being “bad at memes” is the price of advocating for human rights, equality, and evidence-based policy, it’s a trade worth making. The metrics that matter aren’t retweets but the lives actually improved by the principles you stand for. The left’s focus is on the world people live in, not the one-liners they scroll past at 2 A.M. If someone finds that ‘soy,’ then so be it. And if memes are the hill the right wants to die on, history will note the choice with a raised eyebrow and move on.